Tuesday, September 11, 2007

Innovation Redux

Google's Marissa Mayer gave an interesting presentation at Stanford University.
Here is a snapshot of her presentation : (This holds good for any company, society etc be it FMCG , Financial Services, Hi tech, education etc)
Notions of Innovation redux :

  • Ideas come from everywhere- why set boundaries? 
  • Share everything you can – Open culture.
  • You're brilliant, we're hiring – hire smart people.
  • A license to pursue dreams- Employees get a "free" day a week. Half of new launches come from this "20% time".
  • Innovation, not instant perfection- beta test, don’t kill the idea by overdoing.
  • Don't politic, use data: Data is supreme; don’t’ say I Think; say this is what data says.
  • Creativity loves restraint -Give people a vision, rules about how to get there, and deadlines.
  • Don't kill projects -- morph them -There's always a kernel of something good that can be salvaged.
  • Every project yields lessons that should always be reviewed, shared, and applied.

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